Graphic designers work on the websites you visit, the advertisements you see, the movies you watch, the games you play, and the packaging & logos of the products you buy. This blog is all about a career in graphic design and how you can pursue one!
Do you love art? Are you full with the creative ideas & artistic mind?….. then it will be like a cake walk for you to make your career as a graphic designer.
Graphic design is a profession or art of visual communication that combines words, images and ideas to express information to the audience. Graphic design is also termed as Communication design & visual communication. Graphic designers create visual solutions to communications problems.
Scope of Graphic Designing Careers
The world is becoming more digital day by day. A Good Visually Created Ad can convey a volume of ideas that can never be expressed with words.With the help of logos, brochure company branding can be done. Hoarding, Flex can help to transmit company message to clients clearly.
Graphic designing allows flexible work Environment. Students/working professionals can also work as a part-time or as a freelance basis. There are Few freelance websites (Freelancer, Upwork, Fiverr, 99design, etc) which help graphic designers to make money online.
There is a Huge number of Job Opening are there for Fresher to Experienced working Professionals in Startups to Big MNC Companies. You can check Graphic Designer Jobs by simply searching in Google or any Job consulting Websites like Naukri, shine, Glassdoor, Indeed, etc.
How to Become a Graphic Designer
Graphic designers usually need a certificate course in graphic design. Candidates for graphic design positions should demonstrate their creativity and originality through a professional portfolio that features their best designs.
You can easily find jobs in various design consultancies, advertising agencies, design studio, educational institutions, publishers, marketing firms and many other places. After completing course in graphic design, you may also set up your own design studio or can work as an exhibiting artist.
The year 2021 marks the Silver Jubilee of Arena Animation Sayajigunj . This is also a very special year where the world has recently faced an unprecedented global health crisis. While it’s not a time for celebration, it is still important for us to reflect on the past, and more importantly, to focus on the future. So arrangement is done on a precautionary basis.
Arena Animation Sayajigunj was officially founded 25 years ago, Elsewhere our wealth and service of expertise can be traced back to 1996 .
To Treasure such memorable moments for more than 2.5 decades consistently proving a competitive market in terms of lending education services and enriching lives of youth and guiding many people towards the path of hope has always been a goal for us .
So to cherish such memorable and remarkable journey continued since 25 years our management has inaugurated the day with the motivational speech – by our Centre Director– Ashish Kanojiya and rewarded the employees via his kindhearted words for showing loyalty and Sincerity towards company without sacrificing the ethics strongly accompanied with the successful journey of Arena Sayajigunj . It was quite touching and emotional moments for all as it’s coming from a person of few words. Moreover, we all were stunned with the students’ creativity, as they have decorated the whole centre with colourful balloons, lights, paper work and beautiful crafting skills which was such an enduring experience to watch, as it displays their dedication, strong bond & attachment towards us. Indeed it is one of the most proud and touching moments for all of us.
So As a token of Triumph Our Management has orchestrated a DJ event in a premium disco lounge cloud3 , for all the students and staff members. We have embraced the moment by cutting the giant Red Velvet cake where More than 200+ students have been a part of such an amazing celebration.
Cloud3 is Vadodara’s premiere party place. It was the time for all the Arenians to put their dancing shoes on and step into a world of fun and magic and redefine the lounge experience. All the students were taking pleasure in clubbing. It feels like howl at the Moon is a high-energy bar centred on live trendy Bollywood and Hollywood music, dancing, and a nightlife experience like none other! It was stepping up into a world of fun and magic and redefined your lounge experience in huge LED panels, psychedelic lasers and thundering speakers. We have offered them the best music and sound system, Gala Dinner & beverages for the same.
It is one of the best places where students can have a glimpse of metro city lights, which are supposed to be the best give away for their support and association with Arena Sayajigunj.
All the stars of the Arena were grooving on the music. We were amazed to see the talent as they have some ravishing dancing moves happening on the floor .This day will be gracefully carved in history of Arena Sayajigunj and we hope to continue over service with utmost gratitude by fulfilling the lives of the students and spreading the smile in life of others by offering them best knowledge of education and making them job ready and grab upcoming opportunities towards their bright future.
It is a matter of great pride to cherish the silver jubilee of Arena Animation Sayajigunj successfully completed 25 Years of Academic Excellence. Arena Animation, Sayajigunj is a Pioneer in Animation and multimedia education at Baroda city for more than two & half decades . Arena trains students in the latest industry relevant courses backed by alliances with world leaders. Arena has an extensive network of centers all over India, we stands No.1 in Gujarat and in Top 5 pan India. We have trained over 7000+ students locally since its inception in 1996.
We are into fostering good value system in terms of giving education services in a new technology & opening a world of opportunity for students by providing them with a superior education along with professional hands on training in the field of Multimedia & Entertainment.
Arena Animation has a spectrum of courses for all kinds of audiences ranging from career courses to professional courses as well as short-term courses that offer students a plethora of career opportunities such as
Web & Graphics
Digital Advertising & Marketing.
Arena Animation Sayajigunj’s purpose is to help student build career into creative industry and enhance the individual skills by our experts and mentor them to get professional legitimately as per their interest.
We truly believe that along with prominent efforts and add on skills there are unlimited opportunities to grow mentally and professionally by giving them the culture that pays for your performance and stimulates the passion from within. We are highly proud of each of our Students and make them a skilled and responsible citizen for the country We want you all to GET TRAINED AND GET HIRED & rejoicing the success by placing the students in renowned MNC companies, Studios & Advertising company building creative careers in movies and producing future entrepreneurs for the country.
Customer engagement concepts have been constantly evolving. The surest way to have your customers’ attention is with the help of an eye-catching image. Studios make their movie posters impressive, and ad agencies create attention-grabbing ads. These designs guide businesses toward the intended audience. They work not only for social media but also for all areas of digital marketing.
When it comes to the best types of social media designs, it is the one that communicates the underlying motive and not the one that just hooks up with the current trends. However, there are some basic design principles that you can follow to develop impressive visual content for social media.
Perhaps the most important principle of good design is the most obvious one: make sure the text is easy to read. Don’t overdo it with fancy typefaces that might look pretty, but ultimately will lessen legibility.
Visual hierarchy is the use of stylistic elements like colour, type size, and positioning to convey the relative importance of information on a page. This simply means that the text or elements of higher importance are usually bigger than the rest, and stands out in the design.
Colour is an invaluable tool for creating contrast and balance. But it is important to be aware of how certain hues or pairings influence perception. Some colours such as those in the red and yellow families can stimulate and energize, while others such as those in the blue spectrum can convey calm and trustworthiness.
Much like colour, typography conveys mood and tone, sometimes more powerfully than the copy itself. When choosing a font, think about the desired tone of your words.
Distribution may come at the end of your content workflow, but it is important to be thinking about where your visuals will live every step of the way so that you can tailor your graphics to the sizes and preferences of the respective social media platforms.
The fundamental building block of a brand is consistency. It takes five to seven impressions for people to begin to identify with your brand. This means that repetition of key brand ingredients — logo, colours and typeface — is essential. If your graphics look and feel cohesive and related, then users can form a clearer association of your brand in their minds.
Authenticity and Efficiency
Show your differences and uniqueness from fellow competitors first hand. Your designs should be unique and in sync with the requirements of the website or brand that you are designing for. Authentic designs are always appreciated!
If you are an absolute beginner to designing, Canva and Adobe Spark are great tools to start with. However, if you intend to be a professional graphic designer, it is important for you to join a career course in visual content development, and gain the skills set that the companies are looking for.
Advertising is all around us, all the time. Whether we are travelling, watching television or simply browsing various websites & apps on your Smartphone, ads are everywhere. Simply put, advertising is the action of calling something to the attention of the public, at the right time, in the right place. However, there are certain dos & don’ts when it comes to designing for advertising. Let’s look at some basic principles that every ad designer should know.
Grab people’s attention
Ads should grab attention. No one has the time to stop & pay attention. So your ad has to force them to stop & give it a second look.
Be clever & creative
Attract people & make them take notice. Represent the brand in a positive way. A clever ad represents a clever company.
Don’t make them think (too much)
You need to get the message across in a clever way, but it shouldn’t make people think too much. A person should know what the ad is saying as soon as they look at it.
Colours that pop but make sense
Colours should work with the feeling of the brand & environment in which the ad is being placed. For a ‘fun’ brand, use a collaboration of bright colours. If the ad is more serious, use simpler colour schemes. Appeal to the target audience through colour, but don’t make the colours distracting.
Stand out & be memorable
Your ad should be unique, memorable and completely different than anyone else. Be original. People should be able to tell the company’s tone by looking at an ad.
Show not tell
Try using a visual way of representing a concept instead of text.
Use humour; use metaphor
Humour is a useful technique for attracting people to an ad. Metaphors can be a great way to add humour.
You can learn all about advertising concepts & design, and build a successful Digital Marketing career though the right training from a reputed institute.